Payments technology company InComm has introduced Google Play gift cards in Malaysia.

The gift cards were rolled out through the company’s strategic partnership with Razer and its e-payment subsidiary MOL Global.

Currently, the gift cards are available in more than 2,250 7-Eleven stores across the country.

InComm Southeast Asia regional director Malcolm Areington said: “We’re excited to provide another payment option to 7-Eleven consumers to enjoy millions of the latest Android apps, games, music, movies, TV, books, magazines and so much more through Google Play.

“This is a win/win on both sides of the cash register as we also expect this partnership to drive additional foot traffic to our partners in Malaysia.”

In August last year, the company rolled out the Google Play gift cards in Thailand. These cards can be used to buy content from the Google’s Play store.

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Razer Services division SVP Preecha Praipattarakul said: “Razer is pleased to work with InComm and 7-Eleven to bring Google Play gift cards to Malaysia.

“Gamers can now buy Google Play gift cards to purchase their favorite games with ease and at no additional fee.”

InComm has been active in the Malaysian market since 2014. In the same year, the company partnered with MOL and 7-Eleven.

Headquartered in Atlanta, US InComm now has around 500,000 points of distribution and operates in more than 30 countries.