Mastercard has expanded its Digital First Card Programme in North America to cater to the growing need for digital money management solutions.

As part of the move, the company has partnered with payment processors including CoreCard, FIS, Fiserv, Galileo, i2c, Marqeta, PTS and TSYS and enabled them with the technology and go-to-market strategy.

Mastercard said it will offer foundational digital guidelines to these partners to provide consumers with digital banking experience, including near-instant access to card information, the flexibility to shop with ease, and secure transaction, among others.

Additionally, Mastercard and its partners will collaborate with issuing banks to ensure the foundational requirements of the Digital First Card Programme, which are designed to provide optimal and secure consumer experience, are met.

These include online application for card information, near-instant issuance and faster access to card details as well as simple and easy management cards.

Mastercard North America Products and Innovation executive vice-president Jess Turner said: “Today, storefronts are at your fingertips, browsing shopping aisles is as easy as swiping left or right and getting what you want and going where you want is as simple as a click or tap.

How well do you really know your competitors?

Access the most comprehensive Company Profiles on the market, powered by GlobalData. Save hours of research. Gain competitive edge.

Company Profile – free sample

Thank you!

Your download email will arrive shortly

Not ready to buy yet? Download a free sample

We are confident about the unique quality of our Company Profiles. However, we want you to make the most beneficial decision for your business, so we offer a free sample that you can download by submitting the below form

By GlobalData
Visit our Privacy Policy for more information about our services, how we may use, process and share your personal data, including information of your rights in respect of your personal data and how you can unsubscribe from future marketing communications. Our services are intended for corporate subscribers and you warrant that the email address submitted is your corporate email address.

“With the Digital First Card Programme, we have designed a financial experience that mirrors the lifestyle of today’s generation with simplicity and security as our guiding principle.”

Fintech firms Pay with Privacy and Neo Financial will roll out Digital First Card Programmes in the coming months, said Mastercard.

The company recently partnered with Samsung and SoFi to launch Samsung Money by SoFi, a mobile-first money management experience.